153 Words to Use to Turn a Conversation Around

Words do matter. Especially in sales, and certainly on phone calls.

An alternative word or phrase can mean the difference between interest and resistance. Acceptance or rejection. Curiosity or an objection.

In this episode you’ll hear a number of words and phrases to use in place of others that have been proven to be more effective.

Hear the Quote of the Day at [6:43]

Get the new, Third Edition of Smart Calling here.

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