046 Asking About Their Budget Actually Loses Sales

Many salespeople make the mistake of asking about a potential buyer’s budget. Which typically gets a response similar to, “We’ve already spent it.” Or, “There is no money available.”

And a sale is lost.

It doesn’t need to be that way.

Hear what is most important, and how budget isn’t an issue for most people, if you know how to approach the situation.

Listen to the Quote of the Day at [5:32]